JoJo Maman Bébé, Newport, UK based company,  was founded in 1993 by Laura Tenison who recognised the gap in the market for stylish maternity fashion. Laura, who was living at the time in Brittany, Western France, was inspired by the Nautical Breton Style which still remains a prominent feature in the current collection. Laura, a mother of two, started JoJo with just a single sewing machine, and today, JoJo is regarded as the UK’s foremost niche market specialist in pregnancy, baby, children and nursery market. JoJo prides itself on the treatment of its staff and third party workers and has links to Africa charity Nema – which aims to reduce infant mortality in Mozambique.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

SHORT SLEEVED WRAP MATERNITY TOP

Bestselling design that fits all stages of pregnancy and even after the birth. Our maternity clothes are machine washable at 30 degrees unless otherwise stated

* Length 25”
* Length 64cm
* 95% Viscose, 5% Elastane

Available in 4 colours (white, rose, red and midnight blue) and 3 sizes (Small, Medium & Large)

This gorgeous maternity top is sure to turn heads this summer! It is brilliantly designed to accommodate your growing bump with the clever wrap design. The material is very soft and comfortable against your skin and the quality and workmanship is fantastic. The ties can be used to create a below-the-belly support for your growing bump. Pair this top with your favourite jeans, pants and skirts for a chic summer look. This top can be worn before, during and after your pregnancy making it a fantastic buy. This wrap top is a classic design and will never go out of fashion.

 

MATERNITY & NURSING WRAP DRESS

Incredibly flattering dress, ideal for during and after the pregnancy and whilst breastfeeding, making this a great value purchase. With wrap around ties which can be worn different ways for different looks and a hidden feeding layer. This maternity dress is cut to fit throughout pregnancy and also whilst nursing. All our maternity clothes are machine washable at 30 degrees unless otherwise stated
* Length 41”
* Length 104cm
* 95% Viscose, 5% Elastane

Available in 3 colours (Black, Electric Blue and Grape) and 3 sizes (Small, Medium and Large).

This beautiful dress will be the first dress that you reach for this summer and will take you through your pregnancy and nursing stages and beyond. The beautiful, soft material drapes over your bump during pregnancy for a flattering look. It is comfortable to wear and will become a staple in your pregnancy wardrobe. After your baby is born you will able to nurse in this dress thanks to the hidden vertical slits. Its versatility makes it a great bargain and you can be assured of getting plenty of wear and compliments from it.

 

BLUE FLORAL MATERNITY NIGHTDRESS

Soft and comfortable woven cotton maternity and breastfeeding nightdress with pretty pintucks and elasticated panel at the back for a great fit. Drop down clips for easy access post pregnancy when nursing. All of our maternity nightwear is designed to fit throughout your pregnancy and then also to have breastfeeding openings for when nursing – making it a great value investment. We use natural fibres such as cotton for our maternity nightwear to keep your skin and body temperature comfortable. Our maternity clothes are machine washable at 30 degrees unless otherwise stated
* Length 41”
* Length 104cm
* 100% Cotton

Available in Blue Floral, in sizes Small, Medium and Large.

This beautiful, feminine nightdress is perfect for Summer! The nightdress is cut generously below the bust to accommodate a growing belly. The longer length will ensure that your belly won’t be exposed no matter how far along you are in your pregnancy. After your baby has arrived, you can continue to wear this nightdress while breastfeeding. The nightdress has a comfortable sleep bra built into it to provide support during feeds and when you are sleeping. When it is time to feed your baby, simply unhook the strap to fully expose the breast for feeds. This type of design is ideal for new mums who are new to breastfeeding. The straps are adjustable to ensure a perfect fit. The 100% cotton fabric ensures that your skin can breathe freely and ensures that you remain comfortable even when the temperature soars. This nightdress offers terrific value as it is designed for both pregnancy and breastfeeding.

 

 

PURCHASING

Shop the JoJo online boutique or find a store in your area.

 

To learn more please visit the JoJo Maman Bébé Website.

 

All images copyrighted JoJo Maman Bébé.